Target AudienceProfessionals, Managers, Executives & Businessmen (PMEBs)
Brief overviewAn instrumental music track is needed for a well established and reputable organization that provides business space solutions and is renowned for quality infrastructure and lifestyle environment. The organization values its human resource and encourages teamwork so as to stay in a perpetual state of forward thinking and motion.
The music piece (without vocals) needs to communicate one of the key brand attributes of the organization as being collaborative and human-centric. Hence, the music should involve a combination of different instruments and a variety of music layers to form a single piece of beautiful melody collaboration. The music will be played as part of their background environmental ambient music.
The music should be at least 8 minutes long and the target audience would be basically working professionals.