Target Audience
• Customers looking for a fun, lively, place for their celebration or for dining • Families • Couples • Students
Brief overview
Objective:
•The English jingle will be use as part of our branding campaign for Seoul Garden as a place for all Celebrations (which include birthday, anniversaries, class gatherings, friends gatherings, corporate retreat, festive celebration, mother’s day/ father’s day, etc)
Style (in priority):
•Catchy where one can easily sings to the chorus
•Fast and Upbeat song - portraying a celebration mood such as https://www.youtube.com/watch?v=DCgSs9tkqa8 / http://v.youku.com/v_show/id_XODI0Mjc5MzQw.html (in the first 23 seconds)
Compulsory lyrics to include:
•Celebrate
•Seoul Garden
•Optional - the song can end with a voice-over or rap that says “Celebrate at Seoul Garden”, if its too cliché or if the entire song already have the text: “celebrate” and “Seoul Garden” appearing multiple times, we are open to your creativity on the song.
*Should be lively and not sound cheesy.
